(樂珈琲) “Le Coffee Espresso” Brand Story
(樂珈琲) “Le Coffee Espresso” is in-store concept service launched by (樂暢親子共學空間) “Le Second Floor” family-friendly rental space in 2021. 樂珈琲 or Lè jiābèi is pronounced as “double happiness” in Chinese. I do hope a good cup of coffee will bring you tons of joy!
We have known that our guest who rent our space usually need to take care of their children, so they don’t have time to enjoy a good cup of coffee. Therefore, we are here to serve you with the Italian-style freshly brewed coffee.
For Italians, drinking coffee is a part of the culture. They enjoy it by stand and drink at the coffee bar, they will not take away and will have a quick sip and leave. We believe that this culture is really fit to our customer needs as they need to take care of their children. The size of Italian coffee is smaller comparing to American size coffee, and mostly serve as hot coffee.
More interestingly, the Italians believe that coffee with milk is served at eleven in the morning. Cause drinking it after noon, may affect the digestive system. This habit is very different from the habits of Taiwanese consumers.
(樂珈琲) “Le Coffee Espresso” uses the century-old Lavazz coffee in Italy, top quality Qualità ORO,Freshly brewed in a Moka pot, cups and cups, different from the common American coffee style,Bring you the exotic style of Italy .
Many people will ignore the effect of milk quality on coffee flavor. (樂珈琲) “Le Coffee Espresso” supports Taiwan’s small farmers to use veterinary control for all milk-containing beverages. With a single source of milk, "Xian Dai Fang" dairy products, I hope that more people will care and support Taiwan's dairy farming.